SOAR is a broad coalition of local business owners, community leaders and Anaheim residents.

Its mission is to educate area residents about the Resort District and the critical services it funds such as police, fire, and neighborhood amenities.

Founded in 2007, SOAR was created to protect the Anaheim Resort District — Anaheim’s economic engine.

At the time, the Resort District was seriously threatened by a plan to build high density housing within the district, which would have damaged its ability to grow, create jobs, generate tax revenue and provide visitors a true resort experience.

In response, a broad coalition of more than 10,000 Anaheim residents came together to use their combined influence to preserve and protect the Anaheim Resort District.

Today, SOAR continues to protect the Resort District and promote business and tourism growth in order to ensure sufficient funding for vital city services.

SOAR also has a political action committee, SOAR PAC, to support candidates that align with the business- and visitor-friendly district.

SOAR Advisory Committee Members

Todd Ament
Anaheim Chamber Of Commerce

Larry Slagle
Yellow Cab of Greater Orange County

Craig Farrow
Retired Anaheim Police Sergeant

Sally Feldhaus
West Anaheim Neighborhood Leader

Jimmie D. Kennedy
Former Chief, Anaheim Police Department

Paul Kott
Paul Kott Realtors

Gloria Ma’ae
Renew West Anaheim, Board Member

Andrea Manes
The Fun Starts Here!

Bill O’Connell
Stovall Best Western

Fred Brown
Desert Palms Hotel & Suites

Gail Eastman
Former Anaheim Council Member

Amanda Edinger
Anaheim Neighborhood Council Chair

Bharat Patel
The Castle Inn & Suites

The Disneyland Resort

Pat Pepper
Former Chairman, Anaheim Budget Advisory Committee

Reed Royalty
Former President, Orange County Taxpayers Association

Dara Maleki
Owner, Pizza Press

Natalie Meeks
Retired, City of Anaheim

Paul Sanford
The Wincome Group

In Memoriam
Harold Bastrup
Frank Feldhaus
Stan Pawlowski